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Hardworking men reward themselves at the end of a day with an ice cold brewski. We encouraged them to reward themselves with a Dinty Moore Stewski — the beer of meals.

Mobile Stewery

Building off the growing brewery trend, a mobile stewery was built to reward hardworking mouths wherever they may be.


Stewskis are best enjoyed with others, so we shared them with our social friends.


Baseline sales increased from -4% to 3% in just one month. Facebook Fans have loved “the beer of meals” and “stewski” language.